Corporate Innovation and Entrepreneurship, B.S.

Program Code: CIENT_BS

Program Description

The Corporate Innovation and Entrepreneurship major prepares students for challenges in the development of emerging products and new markets for demanding consumers. The ability to adapt to a rapidly changing social and business environment can yield great rewards and returns, but it requires innovative, multifunctional individuals able to adapt to and develop new technologies, innovations and businesses amid a wider environment of change, uncertainty and ambiguity. The major is conceived for students interested in starting and managing new businesses or innovating within existing business with the intent of growing the economy and providing jobs for a diverse workforce. The major focuses on developing problem solving and creative thinking skills, along with the ability to recognize opportunities, spot trends, and develop a plan to capitalize on these ideas. Emerging entrepreneurs and innovative managers of small to large businesses must be competent in various mediums of communication, have good negotiation skills, can lead with ethics and integrity, and are grounded in business aspects of planning, capital investing, goal setting, and decision making.

What is Corporate Innovation and Entrepreneurship?

Most people understand the concept of entrepreneurship – starting and running a new venture or small business. Corporate innovation, however, may not be as clear. The corporate innovation component of the CIENT major focuses on opportunities within the consulting industry as well as new product development and innovation within an existing company. The cornerstone of corporate innovation is the ability to identify opportunities and use corporate resources to implement change. An example can be a well-known chocolate company that initiated printing pictures on small pieces of candy which then opened up a whole new market segment for the company. Think creative ways to breathe life into existing product lines, or taking advantage of technology to lead a division into new business offerings or new business segments. CIENT embraces the mindset to continually look for new opportunities within an entrepreneurial context and a corporate environment. 

MORE INFORMATION ABOUT CORPORATE INNOVATION AND ENTREPRENEURSHIP

Entrance to Major

To be eligible for entrance into the Corporate Innovation and Entrepreneurship (CIENT) major, a degree candidate must be enrolled at Penn State as a pre-major in the Smeal College of Business or the Division of Undergraduate Studies and satisfy requirements for entrance to the major.

Administrative Enrollment Controls

This program currently has administrative enrollment controls. Administrative Enrollment Controls are initiated when limitations of space, faculty, or other resources in a major prevent accommodating all students who request them. Students must follow the administrative enrollment controls that are in effect for the semester that they enter the university.

First-Year Students Entering Summer 2024, Fall 2024, Spring 2025

In order to be eligible for entrance to this major, students must satisfy the following requirements:

Students Who Entered Prior to Summer 2024

Students who entered the University from Summer 2018 through Spring 2024 should view the administrative enrollment controls in the appropriate Undergraduate Bulletin archive. Students who entered the University prior to the summer 2018 semester should consult with their academic adviser about the administrative enrollment controls in effect for the semester they entered the university.

Degree Completion

Students accepted into the Corporate Innovation and Entrepreneurship major are expected to enroll at University Park the fall semester after gaining entrance to the major. In addition, Senate Policy 83-80.5 stipulates that the college dean and program faculty may require up to 24 credits of course work in the major to be taken in the college where the degree is earned. Based on this policy, the Smeal College of Business has set the following credit earning limitations for CIENT majors:

  1. Eighteen credits of 300/400 level prescribed and additional courses in the major field must be completed with Management and Entrepreneurship faculty at University Park.
  2. Six additional credits of 300/400 level related and supporting courses must also be completed at University Park. See the Corporate Innovation and Entrepreneurship Suggested Academic Plan for details.

Degree Requirements

For the Bachelor of Science degree in Corporate Innovation and Entrepreneurship, a minimum of 120 credits is required with at least 15 credits at the 400 level:

Requirement Credits
General Education 45
Electives 14
Requirements for the Major 76

15 of the 45 credits for General Education are included in the Requirements for the Major. This includes: 6 credits of GWS courses ((ENGL 15 or ENGL 30H or ENGL 137H/CAS 137H or ESL 15) and ENGL 202D); 6 credits of GQ courses (MATH 110 or MATH 140 and SCM 200 or STAT 200); 3 credits of GS courses (ECON 102)).

Requirements for the Major

To graduate, a student enrolled in the major must earn a grade of C or better in each course designated by the major as a C-required course, as specified by Senate Policy 82-44.

Prescribed Courses
BA 342Socially Responsible, Sustainable and Ethical Business Practice3
BA 411Analyzing Business and Industry3
BLAW 341Business Law I: Introduction to Contracts, Liability Issues, and Intellectual Property3
ECON 102Introductory Microeconomic Analysis and Policy Keystone/General Education Course3
ECON 104Introductory Macroeconomic Analysis and Policy Keystone/General Education Course3
MIS 250Introduction to Problem Solving with Spreadsheet Analysis and Information Systems Management3
SCM 301Supply Chain Management3
Prescribed Courses: Require a grade of C or better
ACCTG 211Financial and Managerial Accounting for Decision Making4
ENGL 202DEffective Writing: Business Writing Keystone/General Education Course3
FIN 301Corporation Finance3
MGMT 301Basic Management Concepts3
MGMT 425New Venture Creation3
MGMT 453Creativity and Innovation3
MGMT 457WStrategic Management of Innovation and Technologies3
MKTG 301Principles of Marketing3
Additional Courses
Additional Courses: Require a grade of C or better
MATH 110Techniques of Calculus I Keystone/General Education Course4
or MATH 140 Calculus With Analytic Geometry I Keystone/General Education Course
SCM 200Introduction to Statistics for Business Keystone/General Education Course4
or STAT 200 Elementary Statistics Keystone/General Education Course
Select 3 credits from the following:3
Rhetoric and Composition Keystone/General Education Course
Honors Rhetoric and Composition Keystone/General Education Course
Rhetoric and Civic Life I Keystone/General Education Course
ESL Composition for American Academic Communication II Keystone/General Education Course
Select 9 credits from the following:9
Social Entrepreneurship
Negotiation and Conflict Management
Managing an Entrepreneurial Start-Up Company
Business Transformation Consulting
Entrepreneurial Opportunity Creation
Entrepreneurial Investment and Resource Acquisition
Supporting Courses and Related Areas
Attainment of 12th-credit level proficiency in a single world language. Proficiency must be demonstrated by either examination or coursework.4
Select 6 credits of supporting coursework from an approved department list.6

General Education

Connecting career and curiosity, the General Education curriculum provides the opportunity for students to acquire transferable skills necessary to be successful in the future and to thrive while living in interconnected contexts. General Education aids students in developing intellectual curiosity, a strengthened ability to think, and a deeper sense of aesthetic appreciation. These are requirements for all baccalaureate students and are often partially incorporated into the requirements of a program. For additional information, see the General Education Requirements section of the Bulletin and consult your academic adviser.

The keystone symbol Keystone/General Education Course appears next to the title of any course that is designated as a General Education course. Program requirements may also satisfy General Education requirements and vary for each program.

Foundations (grade of C or better is required and Inter-Domain courses do not meet this requirement.)

  • Quantification (GQ): 6 credits
  • Writing and Speaking (GWS): 9 credits

Breadth in the Knowledge Domains (Inter-Domain courses do not meet this requirement.)

  • Arts (GA): 3 credits
  • Health and Wellness (GHW): 3 credits
  • Humanities (GH): 3 credits
  • Social and Behavioral Sciences (GS): 3 credits
  • Natural Sciences (GN): 3 credits

Integrative Studies

  • Inter-Domain Courses (Inter-Domain): 6 credits

Exploration

  • GN, may be completed with Inter-Domain courses: 3 credits
  • GA, GH, GN, GS, Inter-Domain courses. This may include 3 credits of World Language course work beyond the 12th credit level or the requirements for the student’s degree program, whichever is higher: 6 credits

University Degree Requirements

First Year Engagement

All students enrolled in a college or the Division of Undergraduate Studies at University Park, and the World Campus are required to take 1 to 3 credits of the First-Year Seminar, as specified by their college First-Year Engagement Plan.

Other Penn State colleges and campuses may require the First-Year Seminar; colleges and campuses that do not require a First-Year Seminar provide students with a first-year engagement experience.

First-year baccalaureate students entering Penn State should consult their academic adviser for these requirements.

Cultures Requirement

6 credits are required and may satisfy other requirements

  • United States Cultures: 3 credits
  • International Cultures: 3 credits

Writing Across the Curriculum

3 credits required from the college of graduation and likely prescribed as part of major requirements.

Total Minimum Credits

A minimum of 120 degree credits must be earned for a baccalaureate degree. The requirements for some programs may exceed 120 credits. Students should consult with their college or department adviser for information on specific credit requirements.

Quality of Work

Candidates must complete the degree requirements for their major and earn at least a 2.00 grade-point average for all courses completed within their degree program.

Limitations on Source and Time for Credit Acquisition

The college dean or campus chancellor and program faculty may require up to 24 credits of course work in the major to be taken at the location or in the college or program where the degree is earned. Credit used toward degree programs may need to be earned from a particular source or within time constraints (see Senate Policy 83-80). For more information, check the Suggested Academic Plan for your intended program.

Academic Advising

The objectives of the university's academic advising program are to help advisees identify and achieve their academic goals, to promote their intellectual discovery, and to encourage students to take advantage of both in-and out-of class educational opportunities in order that they become self-directed learners and decision makers.

Both advisers and advisees share responsibility for making the advising relationship succeed. By encouraging their advisees to become engaged in their education, to meet their educational goals, and to develop the habit of learning, advisers assume a significant educational role. The advisee's unit of enrollment will provide each advisee with a primary academic adviser, the information needed to plan the chosen program of study, and referrals to other specialized resources.

READ SENATE POLICY 32-00: ADVISING POLICY

University Park

Advising Center
Smeal College Undergraduate Education
202 Business Building
University Park, PA 16802
814-863-1947
SmealAdvising@smeal.psu.edu

Suggested Academic Plan

The suggested academic plan(s) listed on this page are the plan(s) that are in effect during the 2024-25 academic year. To access previous years' suggested academic plans, please visit the archive to view the appropriate Undergraduate Bulletin edition.

Corporate Innovation and Entrepreneurship, B.S. at University Park Campus

The course series listed below provides only one of the many possible ways to move through this curriculum. The University may make changes in policies, procedures, educational offerings, and requirements at any time. This plan should be used in conjunction with your degree audit (accessible in LionPATH as either an Academic Requirements or What If report). Please consult with a Penn State academic adviser on a regular basis to develop and refine an academic plan that is appropriate for you.

First Year
FallCreditsSpringCredits
PSU 61MGMT 3011,23
(MATH 110 or MATH 140) or (SCM 200 or STAT 200) (GQ)1,24(STAT 200 or SCM 200) or (MATH 110 or MATH 140) (GQ)1,24
ENGL 15, 30H, ESL 15, ENGL 137H, or CAS 137H1,23World Language - Level Two (8th credit level)34
ECON 102 (GS)23General Education Course (US)43
World Language - Level One (4th credit level)34 
 15 14
Second Year
FallCreditsSpringCredits
MKTG 3011,23FIN 3011,23
ACCTG 2111,24SCM 3013
ECON 1043CAS 100, ENGL 138T, or CAS 138T13
World Language - Level Three (12th credit level)34MIS 2503
General Education Course (IL)43General Education Course43
 17 15
Third Year
FallCreditsSpringCredits
MGMT 42513MGMT 457W13
MGMT 45313MGMT 3XX or MGMT 4XX - CIENT Elective1,63
ENGL 202D13General Education Course (N)43
BLAW 341 or BA 3423BA 342 or BLAW 3413
General Education Course43General Education Course43
 15 15
Fourth Year
FallCreditsSpringCredits
MGMT 4XX - CIENT Elective1,63MGMT 4XX - CIENT Elective1,63
BA 411 (or Business Breadth Course)53BA 411 (or Business Breadth Course)53
Business Breadth Course53General Education Course43
General Education Course (N)43General Education Course43
Elective42Elective43
 14 15
Total Credits 120
1

Course requires a grade of C or better

2

Entrance-to-Major Course – complete prior to attaining 59 cumulative credits at Penn State

3

Attain 12th credit level proficiency in a world language (0-12 credits). Credits required vary based on predetermined skill level. Balance of remaining credits are taken as electives. American Sign Language does not satisfy the Smeal College world language requirement.

4

When planning general education and elective courses, students should factor in the following requirements:

  • 3 credits of United States Culture (US)
  • 3 credits of International Culture (IL)
  • 6 credits of Inter-Domain (N) coursework
5

See the Business Breadth Course list on the Smeal College website.

6

See the CIENT website for the list of CIENT electives.

University Requirements and General Education Notes:

US and IL are abbreviations used to designate courses that satisfy Cultural Diversity Requirements (United States and International Cultures).

W, M, X, and Y are the suffixes at the end of a course number used to designate courses that satisfy University Writing Across the Curriculum requirement.

General Education includes Foundations (GWS and GQ), Knowledge Domains (GHW, GN, GA, GH, GS) and Integrative Studies (Inter-domain) requirements. N or Q (Honors) is the suffix at the end of a course number used to help identify an Inter-domain course, but the inter-domain attribute is used to fill audit requirements. Foundations courses (GWS and GQ) require a grade of 'C' or better.

All incoming Schreyer Honors College first-year students at University Park will take ENGL 137H/CAS 137H in the fall semester and ENGL 138T/CAS 138T in the spring semester. These courses carry the GWS designation and satisfy a portion of that General Education requirement. If the student’s program prescribes GWS these courses will replace both ENGL 15/ENGL 30H and CAS 100A/CAS 100B/CAS 100C. Each course is 3 credits.

College and Department Notes:

  1. The Smeal College of Business requires that the following entrance-to-major courses be taken at Penn State: ACCTG 211, MGMT 301, MKTG 301, and FIN 301.
  2. Pursuant to the Association to Advance Collegiate Schools of Business (AACSB) accreditation standards, the Smeal College of Business requires that all upper division courses within the departments sponsoring the major be completed in residence at University Park under the instruction of Smeal College faculty.

Corporate Innovation and Entrepreneurship, B.S. at Commonwealth Campuses

The course series listed below provides only one of the many possible ways to move through this curriculum. The University may make changes in policies, procedures, educational offerings, and requirements at any time. This plan should be used in conjunction with your degree audit (accessible in LionPATH as either an Academic Requirements or What If report). Please consult with a Penn State academic adviser on a regular basis to develop and refine an academic plan that is appropriate for you.

First Year
FallCreditsSpringCredits
First-Year Seminar (if required by Campus)1-0MGMT 3011,23
(MATH 110 or MATH 140) or (SCM 200 or STAT 200) (GQ)1,24(SCM 200 or STAT 200) or (MATH 110 or MATH 140) (GQ)1,24
ENGL 15, 30H, ESL 15, ENGL 137H, or CAS 137H1,23World Language - Level Two (8th credit level)34
ECON 102 (GS)23General Education Course (US)43
World Language - Level One (4th credit level)34 
 15-14 14
Second Year
FallCreditsSpringCredits
MKTG 3011,23FIN 3011,23
ACCTG 2111,24ENGL 202D13
ECON 1043CAS 100, ENGL 138T, or CAS 138T13
World Language - Level Three (12th credit level)34General Education Course43
General Education Course (IL)43General Education Course43
 17 15
Third Year
FallCreditsSpringCredits
MGMT 42513MGMT 457W13
MGMT 45313MGMT 3XX or MGMT 4XX - CIENT Elective1,63
SCM 3013General Education Course (N)43
BLAW 341 or BA 3423BA 342 or BLAW 3413
MIS 2503General Education Course43
 15 15
Fourth Year
FallCreditsSpringCredits
MGMT 4XX - CIENT Elective1,63MGMT 4XX - CIENT Elective1,63
BA 411 (or Business Breadth Course)53BA 411 (or Business Breadth Course)53
Business Breadth Course53General Education Course43
General Education Course (N)43General Education Course43
Elective42Elective43
 14 15
Total Credits 120-119
1

Course requires a grade of C or better

2

Entrance-to-Major Course – complete prior to attaining 59 cumulative credits at Penn State

3

Attain 12th credit level proficiency in a world language (0-12 credits). Credits required vary based on predetermined skill level. Balance of remaining credits are taken as electives. American Sign Language does not satisfy the Smeal College world language requirement.

4

When planning general education and elective courses, students should factor in the following requirements:

  • 3 credits of United States Culture (US)
  • 3 credits of International Culture (IL)
  • 6 credits of Inter-Domain (N) coursework
5

See the Business Breadth Course list on the Smeal College website.

6

 See the CIENT website for the list of CIENT electives.

University Requirements and General Education Notes:

US and IL are abbreviations used to designate courses that satisfy Cultural Diversity Requirements (United States and International Cultures).

W, M, X, and Y are the suffixes at the end of a course number used to designate courses that satisfy University Writing Across the Curriculum requirement.

General Education includes Foundations (GWS and GQ), Knowledge Domains (GHW, GN, GA, GH, GS) and Integrative Studies (Inter-domain) requirements. N or Q (Honors) is the suffix at the end of a course number used to help identify an Inter-domain course, but the inter-domain attribute is used to fill audit requirements. Foundations courses (GWS and GQ) require a grade of 'C' or better.

College and Department Notes:

  1. The Smeal College of Business requires that the following entrance-to-major courses be taken at Penn State: ACCTG 211, MGMT 301, MKTG 301, and FIN 301.
  2. Pursuant to the Association to Advance Collegiate Schools of Business (AACSB) accreditation standards, the Smeal College of Business requires that all upper division courses within the departments sponsoring the major be completed in residence at University Park under the instruction of Smeal College faculty.

Career Paths

The CIENT_BS major is designed for students interested in managing innovation, re-inventing current businesses, supporting a family business, or starting up new businesses with the intent of growing the economy, and providing jobs for a diverse workforce. By taking this major, students may prepare themselves to launch a new company or pursue professional employment in one of the following business domains:

Corporate Innovation:

  • Consulting
  • Project Management
  • Business Operations
  • Customer Development
  • Innovation

Entrepreneurship:

  • Start a New Venture
  • Work for a Small Business
  • Further a Family Business
  • Work for a Company Investing in a Small Business

Accreditation

The Smeal College of Business B.S. degree in Corporate Innovation and Entrepreneurship (CIENT_BS) is recognized by the AACSB (Association to Advance Collegiate Schools of Business) as an accredited program after completing a meticulous internal review and meeting all AACSB standards and requirements.

MORE INFORMATION ABOUT THE ASSOCIATION TO ADVANCE COLLEGIATE SCHOOLS OF BUSINESS

Contact

University Park

DEPARTMENT OF MANAGEMENT AND ORGANIZATION
452 Business Building
University Park, PA 16802
814-865-1789
mando@smeal.psu.edu

https://www.smeal.psu.edu/management

Ask A Question: https://directory.smeal.psu.edu/contact/mando